Advertising/Marketing

This is a copy of the SEC's no-action letter related to advertising and marketing in response to a request from Jennison Associates.

As a service to its Members and the investing public, NFA offers a program for the review of promotional material prior to its first use. ...

Any Member firm using or directly benefiting from a radio or television advertisement that makes any specific trading recommendation or refers to or describes the ...

The fact that a Member creates a hyperlink from its web site to another web site does not, in and of itself, make the Member ...

This is a copy of the 1998 Franklin no-action letter that relates to quarterly reports to clients.

NFA Compliance Rule 2-29 prohibits the use of promotional material which is misleading or deceptive. The purpose of the rule is to protect the public ...

This 1996 no-action letter helps to define what net-of-fee performance data means. The SEC, in this correspondence, held that it include all transaction costs and ...

Because "up front" fees and charges can have a significant impact on the net opening equity of pools and managed accounts, the above NFA rule ...

This 1996 no-action letter from the SEC to Horizon Asset Management goes into the ability of firms to use a previous owner's performance data in ...

This guidance spells out the NFA's views on the use of hypothetical performance results.