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New SEC Advertising Rule

SEC’s new 2020 Advertising rule

Long Exposure of Cars Passing in Times Square New York City
Form ADV responses reveal a chill in using the new ad rule’s flexibility
Amazing vibrant Times Square crowded with tourists and people sightseeing. New York City, Manhattan, USA.
Thanks to K&L Gates and Michael Caccese and Pamela Grossetti for giving RCW permission to share their checklist with you
Young woman holding an imaginary megaphone and shouting into it
This chart, which comes courtesy of Michelle Jacko, managing partner of Jacko Law Group and CEO of Core Compliance & Legal Services in San Diego
Big empty mockup Billboard along a highway with forest on background of blue sky with beautiful clouds on a bright sunny day.
In a few days, the SEC will have answers from most advisers about their use of the new ad rule via several new Form ADV ...
Re-papering agreements. Establishing new compliance P&Ps. Reining in marketer expectations. While the new SEC IA ad rule will give you great flexibility, it also hands ...
Pen and yellow sticky notes written with Clients Testimonial on wooden background.
It would be ideal if chosen testimonials “somehow provide transparency to the investment process”
Business marketing solution jigsaw puzzle
That new SEC FAQ tied to the IA advertising rule certainly has thrown the industry for a loop
Depressed frustrated trader tired of overwork or stressed by bankruptcy, sad shocked investor desperate about financial crisis or money loss, upset businessman having headache massaging nose bridge
“I’m concerned about what other interpretations are coming” from the SEC on the new ad rule, he continues. “The marketing rule has a lot of ...
Businessmen reviewing paperwork near glass wall in office
An SEC document request letter from a new exam of an investment adviser obtained by RCW reveals another sign of what will be scrutinized when ...
Cropped image of depressed man at the psychotherapist. Doctor is making notes while listening to his patient
This SEC exam letter from 2023 probes fees and advertising
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